SONY
BLU RAY / 2011 //
BRIEF //
Produce a online concept video that showcases Sony’s latest Blu-Ray player release whilst also showcasing their history and expertise in the field of entertainment players.
SOLUTION //
A film that showcases Sony’s place in the home over the past few decades – the 70s, 80s, 90s and 00s – seeing how trends change but Sony’s expertise and trust by consumers doesn’t.
ROLE //
Concept
Art Direction